What journalists say they want from PRs today
Cision webinar to reveal what journalists really want from PRs today
For Cision’s 2018 State of the Media survey, we wanted to discover what the transformation the media has undergone over the past 12 months means for PR professionals. So, we [...]
Your chance to see the world’s most advanced comms technology in action
Your chance to see the world’s most advanced comms technology in action
You will be blown away by what’s possible with the latest earned media technology. Advances in cloud technology and big data have revolutionised the industry in recent [...]
How to build a tech brand with earned media Steph MacLeod and Marc Chacksfield
How to build a tech brand with earned media
Kaizo director Steph MacLeod and Marc Chacksfield, TechRadar’s interim global editor-in-chief, outlined how to build a tech brand with earned media in this week’s Cision [...]
Cision webinar to reveal how to build a tech brand with earned media
Staying ahead in tech PR requires constant innovation. Today’s breakthroughs are tomorrow’s old news, and it can be tough to convey the benefits of complex technologies to key [...]
Louie St Claire, Harvard
Opinion: Why brands need PR to make technology personal
Louie St Claire, Harvard’s Group CEO, argues that tech brands must invest in PR to connect with their audiences and outlines four simple steps to engage tech consumers. [...]
Future trends in media relations
How to create a powerful media relations strategy for 2018
Media relations is far from dead, Eulogy MD Lis Field argued in this week’s Cision webinar. In fact, it’s more important than ever. While some might view the rise [...]
Cision webinar to reveal the latest trends in media relations
Influencer marketing may have been the big growth story of 2017. But media relations techniques still form the backbone of every great PR strategy. PR will always be about [...]
Cision webinar Stephen Waddington 5 predictions for PR in 2018
Stephen Waddington predicts 2018 will be a breakthrough year for PR
In this year’s final Cision webinar, Ketchum‘s Stephen Waddington predicted that 2018 will see communicators capitalise on the opportunities new technology is [...]
Stephen Wagginton Ketchum chief engagement officer
5 essential PR predictions for 2018
Many will look back on 2017 as a watershed year for PR. The industry has changed dramatically over the past 12 months, with this transformation playing a key role in [...]
Cision webinar: Niche consultancies are disrupting the PR industry
The niche consultancies out to disrupt the PR industry
The largest PR firms are big for a reason. But in yesterday’s Cision webinar, consultancy and small PR agency founders Jason Nisse and Lizzie Earl argued that smaller [...]
Sign up for webinar on niche consultancies and PR disruption
Time is running out for you to sign up to Cision’s “Are niche consultancies disrupting the PR industry?” webinar, which takes place next week on Tuesday 21 [...]
2017 social journalism study Becky Lucs and Kristine Pole 240x175
4 essential PR insights from the 2017 Social Journalism Study
From Twitter’s falling popularity to the dawn of a new breed of “social journalist” – Cision’s 2017 Social Journalism Study is packed with insights to help communicators build [...]
The simple “framework” that powers award-winning PR campaigns
Slimming World’s Jenny Caven revealed the proven techniques its PR team used to create and optimise its AMEC award-winning ‘Dream Weight’ campaign in this week’s Cision [...]
Cision webinar with Slimming World and Paul Hender
Last chance to register for Cision’s AMEC measurement month webinar
Slimming World is going to reveal how it boosted its earned media coverage 365% with its AMEC award-winning ‘Dream Weight’ campaign in a Cision webinar tomorrow. [...]
Influencer marketing
5 simple steps to incorporating influencers into your PR strategy
Influencer marketing expert Adrian Ma outlined how to incorporate social influencers into your earned media strategy in this Cision webinar.
Corporate newsrooms
Why every business can benefit from corporate newsrooms
Instilling newsroom culture into a business will maximise the effectiveness of its corporate communications, the co-founders of corporate comms agency Stampa argued in [...]
Webinar: What SMEs and start-ups can really expect to gain from a PR campaign
Kate Hartley, a PR consultant and a start-up business owner, shared top tips for growing businesses in yesterday’s Cision webinar about PR for SMEs and start-ups. As a [...]
Webinar: 2016 – a year in PR
Tin Man’s Mandy Sharp and The PC Agency’s Paul Charles will take up Gorkana’s annual challenge today at 3pm (Wednesday 14 December) to identify key PR trends for [...]
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