Helen Cable, Good Relations
Influencers are essential in every marketing strategy says Good Relations’ Helen Cable
Helen Cable, senior digital consultant at Good Relations, talks about micro influencers, her favourite “rising stars” and why every brand should be using influencers in 2018. [...]
Deezer appoints Good Relations as retained global agency
Good Relations wins Deezer
Global streaming company Deezer has appointed Good Relations PR as its retained global consumer PR agency following a four-way pitch. The agency will work alongside Deezer’s [...]
Rob Lester Good Relations
Opinion: If you can’t communicate, you can’t lead
As former prime minister Gordon Brown’s new book, My Life, Our Times launches, Rob Lester, head of issues and crisis management at Good Relations, argues that leadership has [...]
Sophie Taylor-Roberts to set up Good Relations Health and Wellbeing
Good Relations PR has appointed Sophie Taylor-Roberts as executive director, tasked with setting up the agency’s Health and Wellbeing practice. Taylor-Roberts will oversee all [...]
Neil Bayley, Good Relations
Opinion: Reputation management tips to help you sleep at night
Neil Bayley, director of corporate brands at Good Relations, says reputation management is as important as ever – and outlines two opportunities to help business leaders [...]
Good Relations wins Lidl
Good Relations wins Lidl consumer PR brief
Lidl has appointed PR and content agency Good Relations as its retained consumer PR agency, following a competitive pitch. The brief will see Good Relations work alongside the [...]
Most read people news on Gorkana News
Your bitesize update on the latest People News and Moves featured on Gorkana News: David Cameron’s former press chief launches Trafalgar Strategy Giles Kenningham, [...]
Good Relations appoints ex-Shine MD Lawrence Collis as executive consumer director
Good Relations has appointed Lawrence Collis as executive consumer director to head up its consumer practice alongside David Wiles. Collis’ role will encompass team and [...]
Seven ways to make the most of broadcast media
Good Broadcast‘s Phil Caplin shares some advice from Sam Taylor, executive editor of the BBC News Channel and BBC News at One, and Tom Bateman, BBC News correspondent, [...]
Facebook takes the lead in B2B thought leadership
A recent survey by content marketing agency Grist shows that Facebook is the social network senior executives are most likely to engage with for thought leadership pieces. [...]
Opinion: Seven deadly ways to approach an influencer
Following yesterday’s launch of Gorkana‘s Guide to Influencer Marketing, Joe Friel, head of influencer relations at Good Relations, says there are seven ways PRs [...]
Good Relations launches influencer marketing division
Good Relations has launched a specialist influencer marketing division, Good Influence, that it says will enable clients to identify, deliver and measure influencer marketing [...]
Most read people news on Gorkana News
Your bitesize update on the latest People News and Moves featured on Gorkana News: Weber Shandwick UK has brought in Indy Selvarajah from ad agency Brothers & Sisters as [...]
Good Relations appoints Rob Lester as head of crisis
Hill+Knowlton Strategies’ Rob Lester has joined Good Relations to lead the agency’s issues and crisis management offering. Lester was previously an associate director at H+K, [...]
Is PR slow to take advantage of content opportunities?
While branded content is growing in popularity among marketers, there are few PR agencies on the shortlists for this year’s International Content Marketing [...]
The Gorkana Weekly Industry News Brief: 3 – 9 September 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana [...]
Opinion: How to pitch to broadcast media
Good Broadcast this week welcomed BBC journalist Jack Baine onto its team as a consultant. Working on programmes including BBC World News TV, BBC Radio 1 Newsbeat and BBC [...]
BBC’s Jack Baine joins Good Relations’ broadcast arm
Former BBC journalist Jack Baine has joined Good Relations’ broadcast arm, Good Broadcast, as a consultant. Baine spent more than 20 years at the BBC as a senior journalist [...]
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