Remy Le Fèvre joins Ogilvy PR as creative director
Ogilvy PR UK has appointed Diffusion PR’s Remy Le Fèvre as creative director. He will work across several Ogilvy PR clients, including Bacardi, YouTube, Huawei, Puma and Ford. [...]
Racepoint Global president Peter Prodromou becomes CEO
Racepoint Global has announced that Peter Prodromou, the company’s president since 2013, will assume the role of CEO. Larry Weber, who founded the firm in 2004, is to [...]
PR Case Study: The Real Mr Darcy
TV channel Drama wanted to create a PR campaign to promote its Jane Austen season, which would launch on 12 February. To fire up media attention, UKTV’s in-house PR team, in [...]
Heather Blundell named MD of Weber Shandwick Manchester
Weber Shandwick has appointed Heather Blundell as MD of its Manchester office. Blundell has been acting MD of the agency’s Manchester office since March 2016 and replaces [...]
W wins European PR brief for Major League Baseball
Major League Baseball (MLB) has appointed W to handle its UK and European PR, as the organisation looks to increase its efforts throughout the continent to engage with fans [...]
Dubai Tourism hands UK and Ireland brief to The Brighter Group
The Brighter Group has been awarded the UK and Ireland PR contract for Dubai Tourism, following a competitive pitch. The tourist board plans to attract 20 million visitors to [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week. Insight: Brands need to crack their own ‘culture code’ to bolster [...]
John Smedley hires Neville McCarthy Associates
Neville McCarthy Associates has been appointed to handle the PR for British knitwear brand John Smedley, which says it is the “oldest manufacturing factory in the world”. [...]
Newport tops LateRooms’ UK Valentine’s weekend destinations
Hotel reservations website LateRooms.com is boosting its profile by revealing the most booked destinations for Valentine’s weekend on its site, with Newport and Blackpool [...]
Stand Agency chosen to raise awareness of Ovarian Cancer Awareness Month
Ovarian Cancer Action has appointed Stand Agency to kick-start Ovarian Cancer Awareness Month in March. Ovarian Cancer Action is the UK’s ovarian cancer research charity. From [...]
Consumer influence on brands has grown over five years
Weber Shandwick’s report The Company Behind The Brand II: In Goodness We Trust shows that 68% of consumers and 59% of executives believe brands are influenced by consumer [...]
Sutton United hires Ready10 ahead of Monday’s Arsenal FA Cup clash
Ready10 has been called in by Sutton United FC to provide the National League club with commercial and comms support ahead of its FA Cup home tie with Arsenal on Monday (20 [...]
Zambuni promotes London’s first Fly Fishing Fair
The London Fly Fishing Fair has appointed Zambuni to launch its inaugural exhibition and help new audiences understand all aspects of the fly fishing industry. A new [...]
Beattie reports record profits in 2016
Beattie Communications Group Limited has reported a record year of profits in 2016, according to accounts registered at Companies House. Last year, the agency group [...]
Opinion: When saying “no” to new business is the right response
Brands define themselves by what they do and what they don’t do. But, if you’re a PR agency in your first 12 months how can you really say “no” to new [...]
IET briefs Tin Man to “excite youngsters” about engineering
One of the world’s largest engineering institutions, the Institution of Engineering and Technology (IET), has handed a UK PR brief to creative comms agency Tin Man, following [...]
Kate Southgate joins Suffolk PR and marketing agency Pier
Pier PR & Marketing has appointed marketer Kate Southgate to the role of copywriter. Having worked in marketing for seven years, Southgate joins Pier from marketing agency [...]
Liberty Communications names first US MD
London-headquartered tech PR agency Liberty Communications has named Jim Lubinskas as the first MD of its North American operation. The six-strong US operation, which has [...]
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