Whether you're building a distribution list, researching a journalist or looking for time-saving shortcuts in your media planning, the gorkana database is the first place to look.
Accurate data means you waste less time contacting journalists who aren't right for your story. So our full-time team of 45 researchers works constantly to keep our media database up-to-date. We currently have over 20,000 journalists' biographies and 8,000 photos. And we're adding new ones every day.
We work hard to maintain good relationships with journalists, so they're happy to help us keep our database up-to-date. Accurate data means more targeted communication between PRs and journalists and that's in everybody's interests.
When you need to get a press release, case study or white paper out quickly, you'll find the gorkana database contains a number of constantly updated ready-made lists saving you time and effort.
This dedicated approach to research means the media data we offer are not only more accurate, they're comprehensive, so you get the data you need to target the right journalists with your story. Everything from recent articles to specialist subjects. Mobile numbers to photographs. Dietary restrictions to favourite sports teams.
You can even add private data to the database that only your PR team can access.