Harold Burson is 92 but has no intention of slowing down. When he isn’t travelling the globe visiting the Burson-Marsteller network – yesterday he was in London, today he’s off to Paris – he goes into the New York office …
All posts by CelinaMaguire
A life in PR
Earlier this week I was lucky enough to meet a true PR legend in the shape of Bob Leaf.
Bob is 80 years old and has worked in PR for more than 50 years, clocking up 40 years at Burson-Marsteller …
Fit for PR
In a week which saw more Olympics piggybacking than you can shake a javelin at, those folks at Hotwire PR have come up with a novel association which also touches on that old chestnut of work/life balance.
They’re rolling out …
A woman’s place is on the telly
I’m no fervent feminist but a report out this week about the lack of female talent being used by TV and radio broadcasters caught my eye.
Out of the shadows, into the limelight, commissioned by Westbourne Communications, was based …
Let’s get rid of AVEs
I’m often surprised that so much blood, sweat and tears – not to mention sleepless nights – goes into implementing PR campaigns, but there’s little thought about the end results and what it all means. You got 50 pieces of …
