Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
White Paper: Fake news and communications
With the concept of fake news challenging consumer trust in the media, Cision has published a new UK white paper highlighting the challenges this phenomenon creates for [...]
PR event: Financial panel to address “Brexit comms” challenges and market disruption
With Brexit negotiations finally underway, a panel of media, fintech and PR experts will meet in London next week to discuss why it’s essential for financial services [...]
This week’s PR news in brief (26-30 June)
Here is a round-up of the essential PR stories, account and pitch wins and people news that have been announced over the last week. Account wins Technology solutions [...]
Citypress hires Rory Fletcher for strategic communications practice
Rory Fletcher, head of Cohn & Wolfe’s political counsel team, is joining Citypress as a director in its strategic communications practice. Starting in September, Fletcher [...]
PR Case Study: W – Is It OK For Guys?
W Communications helped Lynx shake its outdated “lad culture” reputation with this thought-provoking campaign, and generated an impassioned debate about [...]
Clarion lands Edinburgh Dungeon brief
Clarion Communications has been appointed to handle PR activity for The Edinburgh Dungeon‘s visitor attraction for the remainder of 2017. The agency will initially work [...]
Aerospace company Embraer hires H+K as global agency
Embraer has appointed H+K as its first global agency of record, with a brief for a year-long campaign. The Brazil-headquartered company makes small commercial jets, as well as [...]
Portland promotes Sam Ingleby to senior partner
PR agency Portland has promoted Sam Ingleby to senior partner and head of its 75-strong internal corporate team. The corporate group provides expertise across corporate [...]
ChargePoint brings in Bite for European PR
Electric vehicle charging company ChargePoint has appointed Bite as its agency of record to manage European communications activity and coordination across the region. [...]
Law firm Fletcher Day appoints Sugar PR
Commercial law firm Fletcher Day has appointed Manchester-based Sugar PR following a three-way pitch.  The brief is to raise the firm’s profile with potential clients for its [...]
Munch called in for Fit and Fed charity campaign
StreetGames, a charity that supports disadvantaged young people through sport, has brought in PR agency MUNCH to support its upcoming initiative, Fit and Fed.   Fit and Fed [...]
Surf Air hires W for European expansion
US company Surf Air, the world’s first all-you-can-fly membership airline, has retained W Communications to publicise its European expansion.   Surf Air’s [...]
Live social content agency Live & Wired launches
Sophie Kostrowski and Sian Hainsworth have launched Live & Wired, an agency set up to help brands produce live social content.    Kostrowski, who has worked in television [...]
Alex MacLaverty
Hotwire promotes Alex MacLaverty to global COO
Consumer and corporate PR agency Hotwire has promoted Alex MacLaverty from EMEA and ANZ managing director to global chief operating officer.   She will report to Barbara [...]
Ruth Allchurch, Cirkle MD
Chivas Brothers awards global PR brief to Cirkle
Chivas Brothers, the whisky and gin business from Pernod Ricard, has appointed Cirkle to drive fame for its Scotch whisky brand, Royal Salute, ahead of a festive gift pack [...]
60 Seconds with Redleaf Communications’ Guy Smith
Guy Smith, a former BBC correspondent who recently joined Redleaf Communications‘ corporate team as an associate director, offers his perspective on journalism and PR.   [...]
Brands2Life wins Moonpig PR and social media brief
Brands2Life has landed the consumer PR and social brief for personalised card and gift retailer Moonpig following a competitive pitch.   The agency’s remit is to drive broader [...]
Virgin Trains appoints Kaper for PR and social media
Virgin Trains has appointed Kaper to handle its PR and social media work following a competitive pitch consolidating the briefs into one agency for the first time. Virgin [...]
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