Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Camera brand Hasselblad hands international brief to Neville McCarthy
Professional camera manufacturer Hasselblad, which celebrates its 75th anniversary this year, has appointed Neville McCarthy Associates to handle its PR and comms activity in [...]
Think briefed to handle UK PR for Antiguan luxury resort Carlisle Bay
Think Publicity has been selected to handle the UK PR for five star luxury resort Carlisle Bay in Antigua. Think, which celebrates 11 years in business this year, has been [...]
Beattie appoints Jessica McAndrew as digital comms director
Creative comms group Beattie has enhanced its digital team with the appointment of the BIG Partnership’s Jessica McAndrew as digital comms director. Jessica will work with MD [...]
VFX academy Escape Studios briefs Alfred on press office activity and stakeholder engagement
Escape Studios, Europe’s leading VFX academy and part of Pearson College London (Pearson PLC), has appointed PR consultancy Alfred to run its press office activity and [...]
McCann’s Mark Lund named non-exec chair of Smart Energy GB
Mark Lund, chief executive of McCann Worldgroup UK, has been appointed non-executive chair of Smart Energy GB, the national campaign for Britain’s smart meter rollout. Smart [...]
RFU briefs Frank PR to promote upcoming HSBC London Sevens tournament
The Rugby Football Union has appointed Frank PR to promote the HSBC London Sevens, the final tournament of the HSBC World Rugby Sevens Series, at Twickenham in May 2016. The [...]
Renewable energy company Green & Smart appoints Luther Pendragon to support float
Green & Smart, a Malaysian renewable energy company that generates power from biogas, has brought in Luther Pendragon to support its planned IPO on London’s AIM. [...]
Reputation Communications’ MD Patrick Barrow elected to Media Society council
The Media Society, a charitable organisation that organises events to discuss topics in the media, has elected Reputation Communications’ MD and co-founder, Patrick [...]
Way To Blue briefs Björn Köster to lead German offer
Way To Blue has named iCrossing’s Björn Köster as its new German MD, who will be based in the agency’s Munich offices. Köster was previously VP of global business development [...]
Gorkana meets…The Locals
Laura Scott, editor of culture and lifestyle platform The Locals, on showcasing the human stories behind creative ideas, plans to cycle across America in under 30 days, [...]
Thai restaurant Busaba hires Manc Frank for restaurant launches
Manchester PR agency Manc Frank, which is part of Frank PR, has been appointed to launch the first restaurants outside of London for Thai casual dining brand Busaba. Manc [...]
William Grant & Sons hands six-figure brief to Tin Man for its Esoteric whisky portfolio
Independent family-owned distiller William Grant & Sons UK has chosen Tin Man as the UK PR agency for its seven brand Esoteric whisky portfolio, which includes The [...]
THE WEEKLY GORKANA BRIEF
A round-up of the essential highlights from the main PR and media stories, features and events content on Gorkana News this week.   Pitch Wins Independent family-owned [...]
StockWell and Pendomer rebrand as Teneo Strategy following their acquisition
Teneo Holdings, the global advisory firm behind strategic agency Blue Rubicon, has rebranded its agencies StockWell and Pendomer as Teneo Strategy, following their acquisition [...]
MRM launches EU intelligence service to help financial services firms counter Brexit risks
MRM has launched its EU intelligence service which helps financial services firms counter Brexit risks by providing detailed coverage of EU issues and institutions. The EU [...]
Gorkana meets…Alphr
David Court, editor of Dennis Publishing’s new tech title, Alphr, on how tech isn’t just for IT managers, why he thinks in-car tech is so exciting, and how PRs [...]
Rebecca Shelley to leave Tesco to “explore other opportunities”
Rebecca Shelley, corporate affairs director at Tesco, will leave the business in February after nearly four years at the retailer. Shelley joined Tesco in May 2012 and helped [...]
Nasdaq launches investor relations platform Nasdaq IR Insight
Nasdaq, the stock exchange that allows online trading, has launched a new investor relations platform named Nasdaq IR Insight. Nasdaq IR Insight is an online hub where [...]
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