Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Hainan Airlines seeks European PR agency
Hainan Airlines, China’s fourth largest airline, has issued a tender worth up to €300,000 (£232,000) over 12 months for a European PR agency to provide strategic and creative [...]
innocent hires Taylor Herring for unplugged festival
Taylor Herring has been appointed to handle the PR for the second innocent unplugged festival, which will take place from 28 to 30 May 2016. Set in a “secret forest location” [...]
Attercopia Group buys Label PR
Digital marketing specialist the Attercopia Group has made its first foray into the PR market with the acquisition of Manchester-based PR agency Label PR for an undisclosed [...]
FTSE100 TUI Group brings in Maitland
Travel and tourism multinational TUI Group, which owns the Thomson Airways and Corsair International brands, has appointed Maitland to manage its financial and corporate [...]
Newgate supports £1.27bn Samsonite deal
Newgate Communications is supporting luggage brand Samsonite’s US$1.8 billion (£1.27bn) acquisition of North American luxury travel brand Tumi. The deal was announced [...]
Shares
Meet Shares’ editor Daniel Coatsworth
Gorkana has a few final places available at Thursday’s exclusive breakfast briefing with weekly investment magazine Shares‘ editor Daniel Coatsworth. Shares is a [...]
DMA appoints group PR head
Diffusion’s Tim Bond has joined the Direct Marketing Association Group (DMA), a trade association for the marketing industry, as group head of PR. In the role, Bond will [...]
FT hires Sacha Bunatyan to help boost audience reach
The Financial Times has named Sacha Bunatyan as global B2C marketing director, with a brief to grow its subscriptions business and enhance audience development. With more than [...]
Coffin on Cake PR promotes new Lee Cooper range
Coffin on Cake PR has been appointed by British denim label Lee Cooper to manage the global launch of the brands’ premium selvedge denim range, ‘MADE IN ENGLAND’. Produced [...]
State Street’s Botbol joins Legal & General IM
Legal & General Investment Management (LGIM), the financial services company’s asset management arm, has hired State Street Corporation’s Nicolette Botbol as a [...]
Costa recruits corporate comms manager
Coffee chain Costa has appointed Thrive PR’s Esme Knight as corporate communications manager. Knight takes responsibility for corporate communications, policy [...]
Richmond Towers to promote The Postal Museum
New London heritage attraction The Postal Museum has appointed Richmond Towers to increase consumer awareness in the lead up to its 2017 opening. When it officially opens in [...]
Morrisons hands product PR brief to Cirkle
Morrisons,  the UK’s fourth largest supermarket chain, has chosen Cirkle as its product PR agency as part of a planned review of its marketing agencies. Cirkle will be [...]
The Gorkana Weekly Industry News Brief: 27 February to 4 March 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on [...]
Capital Access Group hires AIM’s Brickles
Investor relations specialist Capital Access Group (CAG) has brought in Simon Brickles, formerly head of AIM at the London Stock Exchange, to chair its newly-launched advisory [...]
Alfred to promote freestyle football globally
The Freestyle Football Federation, the world governing body for the sport, has brought in Alfred to run its global press office, following a three-way pitch. Freestyle [...]
Golin launches diversity ‘unternship’
Integrated communications agency, Golin, has launched an internship with the aim of making the PR, marketing and media sector more accessible for disadvantaged candidates. [...]
Mondelēz’s Tony Bilsborough joins Beattie
Creative comms group Beattie has recruited the former PR chief from Mondelēz International and Cadbury, Tony Bilsborough, to head up its team in Birmingham. Bilsborough was [...]
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