Gorkana Insight & Analysis Team
Total volumes of asset management coverage significantly increased in July following a decrease seen in the previous month.
The rise in volume this month was driven by mainstream pieces which increased by 42% to c.11,814 articles. Social media posts increased by 36% to c.3,000 posts compared to June. July’s coverage was driven by high profile events including the investigation into the Libor rate fixing scandal and the subsequent impact of the announcement on share prices. G4S also announced that the firm would not be able to provide its quota of security personnel to the London Olympics.
This news prompted Invesco, the second largest shareholder in G4S, to defend the position of CEO Nick Buckles.
Aberdeen was the most featured firm in both mainstream and social media channels with 25% share of voice. The increase in Aberdeen coverage can be attributed to the firm’s sponsorship of the Scottish Open. Man Group saw a decrease in mainstream coverage month-on-month, resulting in the firm dropping to the second most featured firm, with 10% share of voice. Negative coverage of the firm’s poor performance continued to drive mentions, with titles speculating whether Peter Clark’s position was under threat after three high level changes and appointments.
‘Assets’ and ‘Equities’ continued to be the two most discussed news topics during the month with a combined 18% share of voice across all topics. Mainstream media pieces discussing ‘Emerging Markets’ increased to 49% from the previous month, with Aberdeen as the most prominent firm.
If you are interested in more detailed benchmarking, or in exploring further detailed breakdowns within this report please contact Jessica Callaghan, head of financial and professional services.
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