Gorkana Insight & Analysis Team
Four Communications has brought in PhotoBox's Antia Buhigas as head of social media.
Antia will lead on strategic projects, increasing social media activity with existing clients, as well as growing a portfolio of new social clients.
She was previously head of comms at PhotoBox where she oversaw all social and PR activity and led on innovative projects including 24 Live (record-breaking 12,000 photos uploaded in a day) and Face Britain, the brainchild of Prince Charles made possible by PhotoBox, which saw more than 200,000 children self-portraits projected onto Buckingham Palace.
Antia has also worked at digital agency Stickee Digital on clients including ITV, Harper Collins and BSkyB, as well as at Merlin Entertainments Group as a line producer and Jack Morton Worldwide, advising on campaigns for Phillips, Toyota, NHS and Reuters.