As print media continues to sell fewer copies, companies are tweaking, reworking and, in some cases, transforming their business models. My first blog post on this subject explored the reasons behind More! magazine’s suspension and Auto Trader‘s decision to …

3 days ago

I’m going to start this blog post with a typically British topic of conversation – the weather. You would think that by May we can expect temperatures above zero and perhaps a dash of sunshine. But no, Wednesday 15th May …

5 days ago

On Friday morning we welcomed Richard Suchet, News Presenter, and Alistair Bunkall, Defence and News Correspondent at Sky News, to Sainsbury’s to discuss their roles at Sky and how PRs can feed in content. As the UK’s first dedicated 24-hour …

5 days ago

Free or subscription-based? Print and online, or online-only? Media companies are trying to find solutions to a rather persistent trend: the decline of print media. In short, people are buying less of it, which is undermining its very lifeblood, advertising …

9 days ago

In light of the recent announcements from The Daily Telegraph and The Sun, I wanted to take a look back at the evolution of the controversial paywall and ask ‘Are paywalls the future for quality online content?’ A paywall …

16 days ago

This morning we welcomed Zach Leonard, Managing Director of Digital, Christian Broughton, Digital Editor, and Amol Rajan, Editor of independentvoices.co.uk, to The Brewery to discuss the format and direction of the site and how they like to deal with …

16 days ago

Last month The Independent launched a new daily augmented reality feature, merging the print and digital experience via Blippar, an image-recognition phone app aimed at bringing to life real-world newspapers, magazines, products and posters with exciting augmented reality experiences …

19 days ago