Gorkana Insight & Analysis Team
LEWIS PR has brought in Burson-Marsteller's Heleana Quartey as digital strategist.
Heleana, who will be based in the LEWIS London office, will be responsible for advising clients on digital strategy, executing digital campaigns, overseeing community management and managing its UK social media team.
She has more than 10 years' PR and digital experience and was formerly a senior associate at Burson-Marsteller, where she specialised in social media. While there, she developed campaigns for clients including Shell, HP and Sony Ericsson and played a key role as social media manager for the Cannes Lions award-winning two-minute silence campaign for Royal British Legion.
She will report to LEWIS' head of content, Keith Beech.
Elizabeth Littlewood, head of UK at LEWIS, said: "Heleana brings a wealth of relevant experience, ideas and energy and we are delighted to welcome her to the team."
Heleana said: "LEWIS' creativity and team spirit is clear from the outset and I'm excited to be part of it. It is great to see social at the heart of the business and how LEWIS develops integrated PR campaigns, uses innovative video content and encourages the next generation of digital champions in the company to embrace all things social."