Malcolm Gooderham, managing partner of TLG, lays out his thoughts on the revolutionary changes happening as a result of social media.

about one month ago in Industry Features

Gorkana catches up with digi specialist Farhad Koodoruth, co-owner of Threepipe, on bringing digital analytics to the world of PR, authentic KPIs and why PRs still grapple with SEO.

23 days ago in Industry Features

Striking out on her own was never in the plan for Natalie Luke, but since starting Aduro nearly a year and a half ago she’s ready to play with the big boys...

about one month ago in Industry Features

Liz Wolstenholme, head of planning, consumer marketing UK at Weber Shandwick, on the rise of the "Faction Brand", the balance between a good brand story and the digitally pedantic consumer and how long the current consumer lifestyle can be sustained...

about one month ago in Industry Features

The ‘Big Four’ auditors dominated coverage of accountancy firms in February 2013, featuring in 88% of all social media mentions, and accounting for 87% of all mainstream media coverage.

about one month ago in Industry Features

Greg Jones, co-founder of Glass Jar, on being a reluctant entrepreneur, the unexpected upsides of running your own agency, and why journalism wasn't for him.

about one month ago in Industry Features

This week Gorkana caught up with the City desk of the Daily Mail to find out about the paper’s key audiences, the hinterland insights they look for from FTSE 100 chief executives and why PRs should be wary of putting “great opportunity” into the subject line of emails.

2 months ago in Industry Features

Since launching with a splash just over three years ago, W Communications has clocked up fee income of nearly £2 million and built a client portfolio of much-loved high profile brands. Gorkana catches up with founder Warren Johnson about branching into consumer tech, harnessing the power of social media and facing his biggest challenge to date.

2 months ago in Industry Features

Andy Last, salt PR co-founder and CEO, on how PR can accelerate change, using PR to build trust and top tips for getting sustainability comms right.

2 months ago in Industry Features

She's the woman credited with launching and shaping the careers of some of the UK's hottest actors, models and presenters, but now it's time for Liz Matthews to step into the spotlight.

2 months ago in Industry Features