Find out how iris used an interactive wall made of 5,000 Heineken bottles, a panel of top global design influencers and a remixed bottle design to position Heineken as a global design-led brand while smashing engagement targets and driving coverage in 27 countries.

9 hours ago in Case Studies

When VisitEngland research found people wanted to take more breaks in England but lacked knowledge about where to go, the press team set about compiling a list of favourite experiences using a panel of experts including Bill Oddie and Wallace & Gromit. The final bucket list of 101 experiences got Englishandproud trending on Twitter and increased the tourist board's Facebook engagement by more than 300%.

7 days ago in Case Studies

When Wolfstar was briefed by London College of Fashion to promote its menswear course, it implemented a five-week owned, earned and paid-for campaign, including a film featuring Olympic gymnast Louis Smith, to drive traffic and media coverage.

14 days ago in Case Studies

Unity's campaign for vInspired to tackle internet trolling used real life trolling tweets projected onto the walls of the Waterloo underpass and saw #lolzNOTtrolls trending on Twitter worldwide two hours after launch.

21 days ago in Case Studies

When dim sum chain Ping Pong briefed Brands2Life to promote a new specials menu ahead of Chinese New Year, the agency turned to Twitter's newly launched platform, Vine, to create a campaign to drive engagement using just six seconds of video.

28 days ago in Case Studies

When Virgin Active briefed Beige to launch a new tennis programme as part of its membership, the agency called in Britain's number one female tennis player Laura Robson, former British number one Andrew Castle and Sir Richard Branson for a smashing day of media.

about one month ago in Case Studies

To help Hilton convert business travellers to weekend guests, Golley Slater commissioned a vacation deficit report and turned a snowy Potter’s Field into a pop-up beach resort where consumers could test whether they had 'Vacationitis' courtesy of a Hilton Urgent Vacation Care Centre...

about one month ago in Case Studies

When ethical consumer brand One challenged Third City to increase awareness of its water projects, the agency agreed to work on a pro-bono basis, instigating a film-based campaign using celebrities like Simon Pegg and a social media tool which drove 3.1 million simultaneous tweets and status updates.

about one month ago in Case Studies

Strictly Come Dancing's Craig Revel Horwood dressed as a panto dame, Captain Hook and an entertainment world first were the magic ingredients Atomic used to promote Skype's headline sponsorship of the pantomime season.

about one month ago in Case Studies

Find out how The Cult's PR campaign for 80s pop icon Adam Ant, who was self-funding his comeback, ensured stories about him were never far from the newsstands and propelled his album into number eight in the charts.

2 months ago in Case Studies