Philip Sheldrake likes to say social media are the eggs in the social business cake. What he means by this is that he is saying that the two aren’t synonyms… that being on Facebook, Twitter and G+ etc., and operating an enterprise social network, does not of itself constitute social business. Having spent the occasional evening…
Tag Archives: social media
The PR and Social Media Cheat Sheet #084
If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. This week Gorkana spoke to Christian Broughton, digital editor of The Independent, The Independent on Sunday and i, on growing 20%, plans for the sport…
The PR and Social Media Cheat Sheet #082
If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. This week Gorkana met Catherine Haughney, editor of Reader’s Digest on her new role at the helm, celebrating the magazine’s 75th anniversary and plans…
The PR and Social Media Cheat Sheet #076
If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week. This week’s top PR and social media picks: Richard Bagnall of the Gorkana Group was involved in a Twitter discussion discussing PR…
CES 2013 – Gorkana’s Social Media Insights
The consumer electronic world’s biggest product showcase took place last week in Las Vegas, and while CES had its share of doubters in mainstream media prior to and during the event, here at Gorkana we wondered if this sentiment rang true in social media conversations. This post gives a flavour of the insights taken from…
