Gorkana Group

Tag Archives: social media measurement

SXSW Social Buzz – Infographic

From 7th – 16th March 2014, we used Gorkana Social Media Pro, our social media monitoring and analysis tool, to monitor key discussions surrounding SXSW, the annual launching pad for new creative content. The conference, split into three separate events – music, film and interactive, features emerging musical talent, film screenings, conference panel discussions and…

Read more

The PR and Social Media Cheat Sheet #112

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. There have been some frightening developments in the answer to the big question: “Are we alone in the universe?” Surprisingly, Franz Beckenbauer was the…

Read more

We Did It! Gorkana Group Wins Four AMEC Awards

If you read our Cheat Sheet on Friday, you will know that on Thursday evening Gorkana Group with its clients scooped four awards at the annual AMEC Awards in Madrid. We may be back to the obligatory British cloudy summer now but spirits are still high at Gorkana Group headquarters. The awards, part of AMEC’s…

Read more

The Chelsea Flower Show 2013: Gnomes, Princes and Liam Gallagher

  The Daily Express might have accused the Chelsea Flower Show of previously having a reputation for being ‘stuffy’, and when you think ‘gardening’, your next thought perhaps isn’t necessarily ‘Twitter’. However, celebrating its 100th anniversary this year, the Royal Horticulture Society seems to be modernising its reputation, and here at Gorkana, we’ve been looking at how the world-famous…

Read more

Who is talking about the horsemeat scandal?

If you have read a paper, watched the TV, browsed social media channels, or overheard water cooler conversations over the last few weeks, you may just have heard about the horsemeat scandal that has been sweeping the Nation. From when the story broke on 15th January up until 28th February, we pulled data from our…

Read more

Gorkana Group

Gorkana Group offers PR analysis & evaluation across traditional & social media.

Welcome to Measurement Matters!

If it's your first visit and you like what you see, don’t forget you can get updates by email or RSS.

© Copyright Gorkana 2012