Last Thursday our very knowledgeable and insightful measurement expert and Board Director, Richard Bagnall, took to the stage at PRmoment’s PR Analytics conference to ask ‘Why all your old PR measurement criteria are dead’. Barry Leggetter, Executive Director, AMEC, kicks off the conference The conference addressed the impact of measurement and analysis surrounding public relations…
Tag Archives: pr measurement
The PR and Social Media Cheat Sheet #077
If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. This week’s top PR and social media picks: PR Moment hosted a conference on PR analytics in which AVE continued to take a…
The PR and Social Media Cheat Sheet #076
If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week. This week’s top PR and social media picks: Richard Bagnall of the Gorkana Group was involved in a Twitter discussion discussing PR…
6 PR & social media questions from Twitter chat #Measurepr
Yesterday I was honored to be asked to answer the questions for #measurepr. #MeasurePR was conceived by the inspiring Shonali Burke as a bi-weekly Twitter chat focusing on all things related to PR and social media measurement. Shonali has spent her professional career as a PR practitioner working both in house and at agencies but she’s one of those…
