If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week.
This week’s top PR and social media picks:
- Firstly, RIP Adam Yauch of the Beastie Boys. Darling of all twenty to thirtysomething, arrested development, media manboys. Like me.
- …and much in the same vein, Goldie Lookin Chain rapper Rhys Hutchings was voted in as Labour councillor in Newport.
- Can social media make journalism better?
- Top tweeters revealed their favourite follows to The Guardian.
- Facebook acquired mobile app Glancee, which “makes it easy to discover the hidden connections around you, and to meet interesting people”.
- Sky News launched its 24-hour Arabic news channel
Can’t see the video? Click here.
- Property consultants Knight Frank know how to use Pinterest for business.
- Twitter quashes a court order requesting information on of its political activist users.
- How to get the biggest marketing bang out of SlideShare.
- The three or four character traits it takes to create a sucessful startup.
- Why nobody reads agency blogs. Hello? Is anyone here?
- Facebook social readers are all collapsing. Is this the end of “frictionless” social reader apps?
- Fashion retailer C&A introduced live Facebook ‘Likes on clothes hangers.
Can’t see the video? Click here.
- Can tech companies continue to innovate with no women at the table?
- Facebook is a ‘major force’ in mobile business, says AT&T CEO.
- Money can buy you Facebook friends, but can it buy you customers?
- Obama’s same-sex marriage tweet generated 50,000 Retweets in seven hours.

SEO Corner:
- The N00b guide to link building.
- Discover links using Google Analytics new backlink URL report.
- Is your optimization meaningful or mechanical?
