If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week.
This week’s top PR and social media picks:
- How ‘body hacking’ technology is changing PR.
- Google Doodle took on the Olympics, productivity took a nose dive.
- What’s it like to buy Twitter followers, asked social media agency Rabbit.
- Web conferencing platform GoToMeeting has been plotting the mood of London commuters over the Olympics. Do you think they’ve got it right?
- A hacker gained access to a reporter’s iCloud account and deleted everything. Even his iPhone using Apple’s remote-wipe service.
- Online newspaper readership is booming in the US.
- Piers Morgan made a complaint about a fake photo circulating online. Sound familiar?
- Why NBC’s Olympic coverage in the States is a huge PR fail:
Can’t see the video? Click here
- Apple ditched YouTube as a default app.
- Not on Facebook? Guess you’re a psycho then!
- Fifty Shades of Grey became the bestselling book ever in Britain.
- NASA landed a tweeting truck on Mars.
Infographic of the week: Gorkana Social Olympics
