Gorkana Group

Category: Social Media Monitoring & Measurement

The PR and Social Media Cheat Sheet #196

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from last week. It’s been a tough week for dating website Ashley Madison. The site, which encourages people to cheat on their spouses with the slogan ‘Life…

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The PR and Social Media Cheat Sheet #194

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. The #WalkTogether campaign, launched to mark 10 years since the 7/7 bombings in London, became a top trend on Twitter with thousands of…

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The PR and Social Media Cheat Sheet #192

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. ‘Back to the Future’ is here. Lexus generated an overwhelming online buzz when it launched an ad campaign showing the first-ever functioning floating skateboard – or hoverboard….

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The PR and Social Media Cheat Sheet #190

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. Twitter’s chief executive, Dick Costolo, made a shock exit from his role this week, quitting as CEO in the face of slow user…

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The PR and Social Media Cheat Sheet #189

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. One of Facebook‘s top executives, Sheryl Sandberg, has used the social network to publish a candid post about her grief at the sudden…

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Gorkana Group offers PR analysis & evaluation across traditional & social media.

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