Gorkana Group

Category: PR Strategy

The PR and Social Media Cheat Sheet #197

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from last week. Skincare brand Neutrogena created the world’s first beach radio station that can only be heard underwater – making the summer ‘sound’ a lot better. The…

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The PR and Social Media Cheat Sheet #196

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from last week. It’s been a tough week for dating website Ashley Madison. The site, which encourages people to cheat on their spouses with the slogan ‘Life…

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The PR and Social Media Cheat Sheet #195

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from last week. The week’s major news involved the first pictures of Pluto as NASA‘s New Horizons spacecraft approached the planet. NASA debuted the first image on…

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The PR and Social Media Cheat Sheet #194

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. The #WalkTogether campaign, launched to mark 10 years since the 7/7 bombings in London, became a top trend on Twitter with thousands of…

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The PR and Social Media Cheat Sheet #193

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from last week. The New York Times found itself at the centre of a Twitter backlash this week after daring to suggest that readers  put peas in…

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Gorkana Group

Gorkana Group offers PR analysis & evaluation across traditional & social media.

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