Gorkana Group

Category: PR Planning

The PR and Social Media Cheat Sheet #143

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. The World Cup rolls on with, as one Tweeter put it, Neymar carrying Brazil, Messi carrying Argentina and British Airways carrying England. The…

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The PR and Social Media Cheat Sheet #138

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. Toyota ditched its current marketing strategy to bring real-time advertising to print. Utilizing the recent spat between rap star Jay Z and his…

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The PR and Social Media Cheat Sheet #136

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. Just in time for Mother’s Day in the US, Google has released a beautiful new video shot entirely with Google Glass. The video…

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The PR and Social Media Cheat Sheet #128

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. This week Facebook announced that friends and relatives would be able to watch the Look Back videos of their deceased loved ones. However,…

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The PR and Social Media Cheat Sheet #127

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. This week saw everyone talking about the Brit Awards, with over four million tweets shared in connection to the event. A stunt by…

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Gorkana Group

Gorkana Group offers PR analysis & evaluation across traditional & social media.

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