Gorkana Group

Category: PR Planning

The PR and Social Media Cheat Sheet #128

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. This week Facebook announced that friends and relatives would be able to watch the Look Back videos of their deceased loved ones. However,…

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The PR and Social Media Cheat Sheet #127

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. This week saw everyone talking about the Brit Awards, with over four million tweets shared in connection to the event. A stunt by…

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The PR and Social Media Cheat Sheet #124

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. Charity group Oxfam have accepted the resignation of  Scarlett Johansson as their global ambassador following controversy surrounding her partnership with SodaStream. The actress has agreed…

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The PR and Social Media Cheat Sheet #123

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. Gorkana Group has released their social insights report covering this year’s Consumer Electronics Show (CES 2014). Gorkana measured CES impressions to calculate the…

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The PR and Social Media Cheat Sheet #120

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. First of all, a lesson in what not to do on social media: do not tweet something offensive and incendiary just before getting…

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Gorkana Group

Gorkana Group offers PR analysis & evaluation across traditional & social media.

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