Gorkana Group

Category: Media News

Attenzi – a social business story

Philip Sheldrake likes to say social media are the eggs in the social business cake. What he means by this is that he is saying that the two aren’t synonyms… that being on Facebook, Twitter and G+ etc., and operating an enterprise social network, does not of itself constitute social business. Having spent the occasional evening…

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The PR and Social Media Cheat Sheet #073

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. This week’s top PR and social media picks: Figures from GlobalWebIndex revealed that in December Google+ surpassed Twitter in terms of active monthly…

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The Friday PR and Social Media Cheat Sheet #055

If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week. This week’s top PR and social media picks: You’d have to be living under a wifi-proof rock this week to miss the…

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The Friday PR and Social Media Cheat Sheet #047

If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the week’s must-read stories. This week’s top PR and social media picks: Twitter may start hosting original TV content. Google announced the launch of Google Fiber, described as ‘not just…

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The power of social media: Bruce Springsteen’s support for #vaportiNacho

Before launching into his hit “The River” at the Santiago Bernabeu stadium in Madrid on Sunday night, Bruce Springsteen addressed the vast crowd of concertgoers in accented Spanish: “Queremos dedicar esta cancíón a Nacho y su familia. Está en nuestras plegarias.” (“We want to dedicate this song to Nacho and his family. He is in…

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