If you work in PR and you’re interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week… This week’s top PR and social media picks: If you are looking for some tools to help you schedule your social media…
All posts by Eliot Mannoia
Using social media to clean up London
It has been a terrifying few days in London and people are understandably worried. We had a look at Radar to see what the social media landscape looked like and found that, while hundreds were stirring things up (see woman bragging below), tens of thousands were actually using social media to collaborate on clean up…
What not to do in social media
Last week I had the pleasure of sitting in on one of Ged Carroll’s seminars on social media “no no’s“. While the concepts were mostly common sense the structure and real-life examples were still very insightful. The biggest no nos came down to the following: Being dishonest Being unauthentic Being irrelevant Not respecting intellectual property Not looking after your…
E.coli under the social media microscope
With the growing impact of social media there is an ever increasing need to understand what is being said about you, by whom, and what effect it is having on your organisation’s reputation. Looking at the E.coli outbreak as it was recently prominent in the media we thought we would investigate its effect on the…
Financial Times to take on Apple?
The apps market has created a nice little revenue stream for Apple, little of course being an understatement. The flexibility for developers around the world to participate has also given consumers a large variety of apps to choose from. The Financial Times has now launched a HTML5 web-app instead of an iPad app, therefore avoiding the 30 per cent cut…
