The launch of The Independent’s new i newspaper marks the first new daily national to hit the shelves in nearly 25 years. The 20p paper is designed for “time-poor newspaper readers”, aiming to keep news items short and sweet without sacrificing quality of content. The first edition dealt with key issues including the housing crisis, movie star…
Monthly Archives: October 2010
Tim’s week in social media
This week: How do newspapers respond to criticism? Do you really need social media experts? How do newspapers respond to criticism? The Guardian and Washington Post have issued guidance to their journalists about how they should engage in social media. The former is encouraging journalists to take part, within certain guidelines. The latter is seeking to…
Parental Advisory: three quarters of UK Facebook and Twitter users do not have children
All across the web-savvy world, companies have not just woken up to the idea of social media engagement; they’ve leapt out of bed, necked a triple espresso and grabbed a Pret croissant for the road. Say you’re one of these companies and you’ve built your Facebook page. You have a thousand “Likes” and you’ve got a…
Who owns the news?
The media, be it paper or online, is our eyes and ears for every corner the globe (as much as a globe can have corners). It is our society’s self-appointed judge that is supposed to prod all the bad things in the world until they’re shamed into making a change. Yet too often one of…
Tim’s week in social media
This week: Which mainstream media outlet gets shared the most? I’ve been on Facebook since before I was born Facebook patents location technology Which mainstream media outlet gets shared the most? Social media consultant Adam Sherk has produced an analysis of which mainstream media outlets receive the most engagement from social media. He used PostRank to…