Gorkana Group

The PR and Social Media Cheat Sheet #154

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, there are the must-read stories from last week. Tower Bridge was ‘raised’ by the Incredible Hulk to mark the launch of Disney’s new Infinity video game as it sailed in a barge…

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Kicking off Measurement Week at Duck and Waffle

This morning we kicked off Measurement Week with a sky high thinking breakfast discussion surrounding the future of measurement in the industry. We welcomed the following attendees: Barry Leggetter – CEO, AMEC Brendon Craigie – Group CEO, Hotwire PR Gemma Hunt – Senior Director and head of Brand Strategy, DeVries SLAM Jeremy Thompson – CEO,…

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The PR and Social Media Cheat Sheet #153

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, there are the must-read stories from last week. Facebook is testing a new ‘ephemeral’ feature that is expected to make competitors green with envy. The social media network is adding a function…

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The PR and Social Media Cheat Sheet #152

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. Facebook was hit by a worldwide outage this week, the second time the site has gone down in a month. The 20-minute downtime…

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The PR and Social Media Cheat Sheet #151

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. Twitter has released an analysis tool, called the ‘Tweet Activity Dashboard’, which allows users to observe the impact of their tweets. The dashboard…

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Gorkana Group

Gorkana Group offers PR analysis & evaluation across traditional & social media.

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