Gorkana Group

The PR and Social Media Cheat Sheet #133

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. PR and marketing software company Vocus has agreed to a £269m sale to GTCR. PR Week reports on the deal. In other PR…

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The PR and Social Media Cheat Sheet #132

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. Tuesday marked the start of the new month, more commonly known as ‘April Fools’.  Companies such as Malibu and Virgin used this annual…

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The PR and Social Media Cheat Sheet #131

If you work in PR and are interested in the latest thinking on the media industry, PR planning, media analysis and social media, these are the must-read stories from the last week. The #nomakeupselfie hashtag will most likely have been filling your Twitter and Facebook feeds lately, but it is unbelievable that this campaign actually…

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MWC 2014 – Social Insight Report

Mobile World Congress, which this year took place in Barcelona from 24th-27th February, is the world’s stage for the latest in mobile innovation. Over the last few weeks, we used Gorkana Social Media Pro, our social media monitoring and analysis tool, to monitor social buzz surrounding the event and we have produced a full report,…

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SXSW Social Buzz – Infographic

From 7th – 16th March 2014, we used Gorkana Social Media Pro, our social media monitoring and analysis tool, to monitor key discussions surrounding SXSW, the annual launching pad for new creative content. The conference, split into three separate events – music, film and interactive, features emerging musical talent, film screenings, conference panel discussions and…

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Gorkana Group

Gorkana Group offers PR analysis & evaluation across traditional & social media.

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