Our new integrated service

All the media intelligence and insight you need in one place.

Experience our service live in action - play the video demo > Get a clear picture of how your PR initiatives are performing on a day to day basis
  • Set up your own dynamic, customisable dashboard for a snapshot of your key content.
  • Display volume and favourability of key campaign coverage, spokespeople, share of voice, Twitter, news and blog feeds – whatever is most important to you.
  • Drill through to coverage and one click to detailed profiles of the media and journalists driving it.
Play video demo >>
> Track, review and share your multi-channel coverage
  • Access to fast, accurate coverage at your fingertips across 12,000 media sources.
  • Understand the context of your coverage with full colour clips and key information including editorial summaries, AVE, media outlet, journalist and location of article.
  • Your coverage is linked directly to journalist and media outlet profiles for easy look up.
Play video demo >>
> Look up and research key media and journalists quickly and easily
  • Access to the UK’s most accurate and in-depth detailed journalist and media outlet profiles.
  • Find critical contact information including direct lines, twitter handles and email addresses.
  • Invaluable intelligence such as journalist biographies, photos, beats professional and personal interests.
  • Journalist profiles include a list of all your coverage by the journalist with favourability of the mention.
  • One click to full Gorkana service for list-building, press release distribution and ready-made lists.
Play video demo >>
> Track and measure the success of your PR activities
  • Flexibility to analyse your coverage yourself with a suite of evaluation tools and templated charts.
  • Alternatively, access a much more detailed analysis by Metrica and review your key initiatives through your dashboard or the MyMetrica portal.
  • Review your coverage by clip, topic/message, publication and journalist favourability for your organisation, brands, products, campaigns or competitors.
  • Identify relevant trends and drivers and understand and improve your influence versus your competiors
Play video demo >>
> Real-time social media monitoring and analysis with Metrica Radar
  • One click to our social media monitoring and analysis tool - simple, fast and easy to use.
  • Monitors billions of conversations across Twitter, blogs, social networks such as Facebook and Linked In, forums, video and news sites, corporate and special interest sites in 20 different languages.
  • Helps you identify the key drivers and influencers that matter the most.
  • Access detailed metrics and create your own dashboard including charts for buzz, popularity, sentiment, credibility, media type, share of voice and key influencers.
  • Smart tools to alert you on important content, segment your coverage and collaborate with colleagues.
  • We make your set up as easy as possible with a fully managed service offering relevant search string set up, guidance, advice, training and additional analysis support.
> Access to unique intelligence and insights – only available with Gorkana Group
  • Understand what journalists are actually writing at a glance with our ‘journalist coverage analyses’ which show top terms, organisations and people written about across all coverage and your coverage.
  • Build relationships more easily with access to detailed journalist and media profiles directly from your coverage.
  • Build a better understanding of your PR initiatives and brand reputation to inform and drive your PR strategy – ability to chart your Metrica analysis within your dashboard.
> What else can you expect from our integrated services?
  • Outstanding customer service tailored to your needs
    • One Account Director as your main point of contact who is supported by experts in each field – media and journalist intelligence, media monitoring and analysis.
    • We will ensure you are serviced by a team who understand the specifics and nuances of your sector.
  • Flexibility to pick and choose the services relevant to you
  • A fast and intuitive platform with time-saving functionality
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If you would prefer to speak to our team directly, please call +44 (0)20 7674 0200.

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