Opinion: Confidence levels reveal opportunities for communicators
Opinion: C-suite confidence levels reveal opportunities for communicators
Rhodri Harries, managing director at Kaizo, outlines the results of the Worldcom Confidence Index and what its findings mean for comms professionals. Confidence is often a key [...]
Opinion: Why this is PR’s film moment
Mark Lonsdale, producer at Leap Films, marks the start of the Cannes Film Festival by revealing why PR professionals are beginning to embrace the use of film.   Let’s call it [...]
Opinion: What is PR for and how do we know if it works?
Opinion: What is PR for and how do we know if it works?
Xanthe Vaughan Williams, director and co-founder at Fourth Day PR, discusses the findings of the agency’s second Purpose of PR Report. People often ask what PR entails – [...]
Opinion: You need to have several crisis comms plans in place
Alex Black, head of crisis and issues at Launch, explains the importance of having robust crisis comms plans and how you can get ahead of any potential issues. There’s a story [...]
Opinion: Why we
Opinion: Why we’re taking a stand with CALM to prevent male suicide
Adam Mack, UK CEO at W, discusses the agency’s commitment to its work with the Campaign Against Living Miserably (CALM) and what he hopes the campaigns achieve. Unless [...]
Tom Ritchie: We are on the precipice of an earned media revolution
Tom Ritchie: We are on the precipice of an earned media revolution
New technology is set to revolutionise earned media and allow communicators to target audiences and measure ROI like never before, says Tom Ritchie, Cision’s EMIA VP GTM. [...]
Opinion: What we can learn about PR from the Winter Olympics
Opinion: What we can learn about PR from the Winter Olympics
Dominic Pollard, director of content and comms at City Road Communications, discusses how the UK public’s lack of engagement with the Winter Olympics contains important [...]
Society of Editors debate the crisis in our courts
Society of Editors debates the crisis in our courts and how to solve it
An expert panel discussed how to safeguard British court reporting in the age of digital media at this week’s Society of Editors seminar, Cision’s Josh Gray reports. This [...]
Danny Whatmough Weber Shandwick PRCA digital report
Opinion: PR must embrace digital in 2018
Danny Whatmough, head of social at Weber Shandwick and chair of the PRCA Digital Group, outlines the key takeaways from this year’s PRCA digital report. One trend that really [...]
Grayling
Opinion: Big companies fail the brand resilience test
Jon Meakin, Grayling’s global head of strategic services, discusses the findings of the agency’s Critical Conditions report into the online reputations of 50 [...]
Barbara Watson Launch
Opinion: How to overcome comms silos
Barbara Watson, Launch’s director of brand and content, discusses the limitations of using silos and argues that training can overcome the difficulties associated with [...]
Young people expect brands to champion good causes, Edelman reports at CIPR conference
From Smirnoff’s campaign for equality in the music industry to Heineken’s ‘Worlds Apart’ social experiment, 2017 has seen many huge brands get behind great causes. After the [...]
2017 social journalism study Becky Lucs and Kristine Pole 240x175
4 essential PR insights from the 2017 Social Journalism Study
From Twitter’s falling popularity to the dawn of a new breed of “social journalist” – Cision’s 2017 Social Journalism Study is packed with insights to help communicators build [...]
Measurement tops the agency agenda at exclusive Cision briefing
Insight tops the agency agenda at exclusive Cision breakfast
A select group of senior communicators gathered in London yesterday to discuss how insight and measurement technology is helping agencies tackle the biggest challenges facing [...]
George Osborne: Journalism is a lot more fun than politics
Former Chancellor George Osborne this week talked at an exclusive London Press Club event sponsored by Cision about his new job as editor of the London Evening Standard, his [...]
Corporate newsrooms
Why every business can benefit from corporate newsrooms
Instilling newsroom culture into a business will maximise the effectiveness of its corporate communications, the co-founders of corporate comms agency Stampa argued in [...]
Weber Shandwick wins big at PRWeek Global Awards
At last night’s PRWeek Global Awards in London, Weber Shandwick won six awards out of 24 and was named  Global Agency of the year. Weber won awards for Corporate Social [...]
Beattie: What if social media could predict the snap election outcome?
Beattie’s digital team has launched a tongue-in-cheek investigation on what would happen if social media activity dictated how UK voters will behave in June and who will be in [...]
1 2 3 6
Copyright © 2018 Gorkana