The Olympics 2016: Twitter analysis
The Olympic Games 2016 have sparked conversation on Twitter around the globe as users take to the channel to cheer on their teams – or simply to weigh in on the [...]
EU Referendum: social media analysis infographic
On June 23rd Britain took part in a momentous referendum to decide whether the country would remain within the European Union or not. 52% of the country decided to vote out. [...]
The 2016 AMEC Summit in social media stats
London hosted this year’s AMEC Summit which focused on Making Metrics Matter. The event saw hundreds of international delegates and organisations gather to discuss the [...]
London Mayoral Elections
London Mayoral Elections 2016: Social Media Analysis
The elections for Mayor of London had the capital in a buzz. With the end of Boris Johnson’s reign, many took to social media to discuss who the next successor would be. [...]
Celebrating the royal birthday
The longest-serving British monarch  Queen Elizabeth II marked her birthday on the 21st April  as she spent much of the previous 90 years: waving to the crowds. It was [...]
All about Coachella 2016
Social media and technology have changed the way festivals, including Coachella are experienced nowadays. The need to share, like and comment has increased reach and [...]
Muggles on social media welcome the Wizarding World
The news about the opening of Harry Potter’s Wizarding World  took social media by storm with posts from excited visitors at the opening when even the blazing California [...]
April Fool’s Day – don’t trust anything you read…
Don’t trust anyone today. Don’t trust your neighbour. Don’t trust the news. Expect your yearly lot of pranks, jokes and hoaxes. For today is April Fool’s Day. It is uncertain [...]
Happy Birthday, Twitter!
If you are interested in the latest thinking on the media industry, upcoming campaigns, media analysis, social media and PR planning these are the must-read stories. Twitter [...]
The road to the EU referendum
The heat has been turned up and the campaign has finally kicked off for the June 23 EU referendum on whether the UK should leave the European Union. To map the media buzz [...]
Oscars 2016: Social media analysis
The 2016 Oscars ceremony was arguably the most discussed topic of last week. With millions of users taking to social media to voice their opinions on who won, who didn’t [...]
Look back at 2015 with Google’s Year in Search
The phrase ‘Whites Against Trump’ became popular on Twitter in December after African American comedian, W Kamau Bell, asked white Americans to step up and criticise white [...]
If Carlsberg did Christmas trees…
Facebook at Work, the professional version of the social network, is expected to launch in the coming months, after spending a year in tests. The new service, geared towards [...]
Make tea, not war!
On Thursday, HBO released a 40 second spot for season 6 of Game Of Thrones which will debut in April. The teaser, featuring Jon Snow whose fate remains unknown, reignited [...]
Word of the year, Lego and an all new Google+
The Oxford Dictionary Word of the Year 2015 is not actually a word. Instead, for the first time ever, a pictograph has been given the honour. The emoji ‘face with tears of [...]
Happy Birthday Instagram!
This week, Facebook unveiled ‘Reactions’, a new tool that will allow users to go beyond the Like button and use emojis to express their emotional responses. Facebook’s Chief [...]
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