Celebrations and measurement: effectiveness drives a big night out for the industry
Like the clocks going back, when the PR Week Awards arrive in the autumn, you know Christmas is not far away. And the presents arrived early for Golin this year, who walked [...]
Creating content for the C-Suite
As interest in content marketing, and the realisation that brands need to create their own content to engage their customers in new ways has grown, it’s become clear that [...]
Agencies: Your future in the face of digital
Tim McLoughlin, Head of Social Media at Saatchi & Saatchi, doesn’t think his job will exist in five years’ time. At a panel discussion hosted by Lansons as part of Social [...]
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