The agency will support the company’s integrated comms to raise its public profile. WE will provide strategic media relations, content marketing and other services and lead the account from London.
James Chandler, VP corporate affairs at BenevolentAI, said: “The agency impressed us with its strategic thinking, ability to stay on brief and its unwavering passion in what we’re trying to achieve.
“We were looking for an agency that could understand us, show us the art of possible and most importantly, act as an extension of our team. I’m confident we’ve found that in WE.”
Laura Gillen, head of technology at WE, added: “From the moment we first met with the BenevolentAI team, we knew we wanted to work together.
“Our agency’s mission to work with disruptive brands at the intersection of health and technology aligns with BenevolentAI’s exciting progress using AI to bring enormous benefits to society. We can’t wait to shine a light on everything they’re doing.”
- Pictured: Laura Gillen