Golin wins Green & Black’s brief

Golin has been appointed by chocolate brand Green & Black’s to handle its consumer PR.

Green & Black’s

Established in 1991, Green & Black’s joined Cadbury in 2005. The brand is known for its ethically-sourced, premium chocolate and was the first Dark 70% chocolate bar in the UK.

Golin’s brief includes responsibility for its consumer press office, as well as wider brand campaign activations.

Claire Culshaw, executive director at Golin, said: “As a team of chocolate lovers, we are delighted to be taking on the challenge of keeping one of the UK’s most loved premium chocolate brands front of mind, especially during key calendar occasions or simply whenever consumers are looking for chocolate inspiration.

Gemma Flanigan, Green & Black’s marketing manager at Mondelēz International, added: “We are very excited to be working with Golin, an agency with a track record in creating standout brand activations. We wanted to thank Edelman for their work to date and we look forward to a new chapter in partnership with Golin.”

Related Posts
Alex MacLaverty
Hotwire promotes Alex MacLaverty to global COO
Consumer and corporate PR agency Hotwire has promoted Alex MacLaverty from EMEA and ANZ managing director to global chief operating officer.   She will report to Barbara [...]
Ruth Allchurch, Cirkle MD
Chivas Brothers awards global PR brief to Cirkle
Chivas Brothers, the whisky and gin business from Pernod Ricard, has appointed Cirkle to drive fame for its Scotch whisky brand, Royal Salute, ahead of a festive gift pack [...]
Brands2Life wins Moonpig PR and social media brief
Brands2Life has landed the consumer PR and social brief for personalised card and gift retailer Moonpig following a competitive pitch.   The agency’s remit is to drive broader [...]
Virgin Trains appoints Kaper for PR and social media
Virgin Trains has appointed Kaper to handle its PR and social media work following a competitive pitch consolidating the briefs into one agency for the first time. Virgin [...]
Copyright © 2017 Gorkana