11K Consulting appoints Alice Au Yeung to lead Hong Kong Office

11K Consulting, an independent UK-Asia PR agency with offices in London and Hong Kong, has appointed Alice Au Yeung as the managing director – Asia and China.

Alice Au Yeung

Based in Hong Kong, Au Yeung is responsible for leading business development and overseeing client relations in Hong Kong, China and across Asia.

Sally Maier-Yip, 11K consulting founder and managing director – UK, said: “We are most excited to have Alice on board. Her strong expertise and connections in Asia will help strengthen 11K’s positioning as the go-to UK-Asia PR agency for ambitious companies in the UK.

We want to help the businesses who want to have a presence in Asia and China, as well as for Chinese and Asian companies who want to expand into the UK and European markets.”

Au Yeung added: “I am thrilled to join 11K at this exciting time for the company, as it grows globally. I have been impressed with the team’s entrepreneurial, can-do and diverse culture. I am looking forward to taking 11K to the next level on the global map. The company has so much growth potential.”