Ultimate Products appoints Powerscourt

Ultimate Products, the owner, manager, designer and developer of a range of value-focused consumer goods brands, has appointed Powerscourt as its UK financial and corporate PR agency.

Rob Greening, the agency’s co-head of consumer industries, will lead the Powerscourt team with support from Nick Brown and Nick Dibden.

The company, which floated on the main market of the London Stock Exchange last month, sells its products to over 300 retailers across 38 countries.

It has six product categories: Audio; Heating and Cooling; Housewares; Laundry; Luggage; and Small Domestic Appliances.

Brands include Beldray (laundry, floor care, heating and cooling), intempo (audio), Salter (kitchenware), Constellation (luggage), and Progress (cookware and bakeware). Major customers include Action, Aldi, Amazon, Argos, Asda, B&M, Matalan, Morrisons, Original Factory Shop, Robert Dyas, Sainsbury’s, Tesco and The Range.

Andrew Gossage, managing director of Ultimate Products, said: “Powerscourt impressed us with its experience, knowledge, and enthusiasm for our sector. We wanted an agency that could provide us with comprehensive financial and corporate PR support, as well as being able to provide strategic communications counsel as we transition to life as a listed company. We are delighted to have them on board, and look forward to working with them as we carry out our ambitious growth strategy.”

Related Posts
Opinion: How challenger agencies can compete with the big agency networks
Barbara Bates, global CEO at Hotwire, highlights the key areas where challenger agencies can go the extra mile to compete with their larger counterparts. For a long time in [...]
60 Seconds with The Academy co-founder Mitch Kaye
60 Seconds with The Academy co-founder Mitch Kaye
Mitch Kaye, co-founder of The Academy, reveals why he and Dan Glover started their second agency, how the pair work together and his love of AFC Bournemouth. What made you [...]
Discover how PR can move from evolution to revolution
At CommsCon earlier this month, we heard a range of fantastic speakers articulate their view of what comms professionals can do to improve their output. They encouraged their [...]
Brendon Craigie Tyto PR
Opinion: Why “PR” is having a renaissance
Brendon Craigie, co-founder and managing partner at Tyto PR, examines why PR professionals are once again adopting the PR moniker. The public relations industry is in the [...]