Frank has been hired to handle the consumer and lifestyle PR for online travel business Kiwi.com.
Kiwi.com, based in the Czech Republic, has a global reach covering USA, UK, Western Europe, Asia, Australasia and LATAM. The site offers a way of simplifying the travel experience, allowing consumers to book individual flights to complete flight itineraries across multiple independent airlines.
The appointment was made by Alison Couper, formerly senior global comms director at Hotels.com.
Frank will work with Couper to grow awareness and consideration of Kiwi.com’s offering. Frank founder and CEO Graham Goodkind will lead the account.
Couper said: “We were looking for a partner who could work alongside us to develop a clear tone of voice for the brand and establish Kiwi.com among potential customers and our target audience. We were impressed with Frank’s strategy and creativity and felt they were the right people to work with us to get the Kiwi.com name out there. We look forward to working with the team and seeing the results that follow.”
Goodkind added: “We are excited to work with such a new and exciting brand. Travel is an arena ripe for creativity. We’re flying high after this win.”