Atomic wins ticketclever.com brief

Atomic, the consumer and tech division of Grayling, has been appointed by new rail ticket retailer ticketclever.com as its retained PR partner.

ticketclever.com

The new brief follows a successful launch project, in which Atomic drove hundreds of thousands of potential users to ticketclever’s website, prompting increased ticket sales in the first week.

Atomic plans to build brand awareness and drive traffic to the website, which claims to offer rail passengers the potential to save at least £40 million annually on 95 million rail journeys.

Jeremy Acklam, CEO and founder of ticketclever, said: “We were impressed with Atomic’s track record in working with challenger brands which disrupt the marketplace. The coverage generated so far is already driving website traffic and ticket sales, and proves the true value of PR.”

Helen Ellis, head of Atomic, added: “This is a fantastic win for the team. With our fusion of cutting edge analytics and stand-out creativity, we have developed a programme designed to resonate with cost savvy rail travellers without overstepping the terms of ticketclever’s licence to operate.”

Related Posts
Most read people news on Gorkana News
Your bitesize update on the latest People News and Moves featured on Gorkana News: Mark Walsh joins Ketchum Ketchum has appointed Citizen Relations’ Mark Walsh to the [...]
Smoothie brand Savsé re-hires instinct pr
instinct pr has been re-appointed by smoothie brand Savsé to launch a baby food product, My First Savsé, and manage UK PR for the core Savsé range. instinct will manage the [...]
Keeper Security appoints Frank to aid global expansion
Frank has been appointed by Keeper Security, a US cyber security technology company which has created Keeper, a password manager and digital vault for mobile devices and [...]
Mark Walsh joins Ketchum
Ketchum has appointed Citizen Relations’ Mark Walsh to the newly-created role of consumer director in its London office. Walsh will provide strategic counsel to [...]
Copyright © 2017 Gorkana