CLC World hands UK PR brief to PR Agency One

PR Agency One has been appointed by CLC World Resorts & Hotels, Europe’s largest independent resort operator, to handle its UK PR and marketing activity.

The agency has been briefed to deliver a combination of traditional PR and SEO activity.

Graham Wilding, UK operations director at CLC World, said: “PR Agency One possessed the experience and credentials we were looking for to assist us with our PR and marketing objectives. Having an agency with a clear knowledge and understanding of SEO was key for us and this is one of PR Agency One’s specialisms.

“It also has a wealth of experience in not only the travel industry, but also the charity sector through its work with companies like the YMCA and RNIB, which we are keen to make use of in order to raise awareness of our charity projects and CSR initiatives.”

James Crawford, MD at PR Agency One, added: “We were delighted when we were approached by CLC World to work with them on the next phase of their PR and marketing strategy. They are a well-established family run business with a clear vision of their end goal.

“It was important for CLC World to find a PR Agency who could deliver expert SEO techniques as well as meaningful evaluation which demonstrates tangible results. We have award-winning expertise in this area as well as fantastic experience within the travel sector, and so have a lot to offer.”