Adrian Warr has been named managing director at Edelman’s Hong Kong office, and, as of July 1, Carolyn Hammond will also join the team in the role of head of consumer marketing.
Hammond joins Edelman from FTI Consulting and, previously, Bell Pottinger and Blue Rubicon in the UK, where she worked her way up from consultant to board director. Hammond will report to Warr, who will in turn report to Bob Grove, CEO of Edelman North Asia.
Hammond said: “I love working with big brands, great people and complex challenges, so joining the talented Edelman team at a time when they are investing in an array of new expertise is an irresistible and exciting opportunity.”
Warr was named acting MD of the Hong Kong office in November 2015, following the departure of Andrew Kirk. He has been senior director of Edelman Hong Kong’s corporate practice since 2013, when he joined from Portland Communications in London, where he served as a partner and ran its corporate practice. Warr previously worked as associate board director at Freuds Communications, and as an associate director at Hill + Knowlton Strategies.
Warr added: “I have no doubt that by challenging the normal siloes between communications and marketing we will re-shape client expectations in this market, and at times push them beyond their comfort zones. I relish that opportunity.”