Jargon PR has been appointed by the wireless charging provider Chargifi to drive brand awareness throughout Europe and North America.
The agency’s win will see the team provide support to Chargifi across two projects at trade shows, the Consumer Electronics Show (CES) held 6-9 January 2016 and Mobile World Congress (MWC) held 22-25 February 2016.
It will focus on driving awareness and generating media coverage for Chargifi in the international retail, business and technology press.
Simon Corbett, MD of Jargon PR, said: “This announcement marks another fantastic B2B tech win for our agency. It supports our significant international growth and highlights our ability to provide campaigns to clients in Europe and the US.”
Dan Bladen, founder and CEO of Chargifi, said: “We chose Jargon PR based on the strength of its contacts in the international technology media and expertise at maximising the presence of tech companies at global trade shows. The agency has an impressive roster of international clients and we’re proud to be a part of this growing agency’s portfolio.”
Jargon PR’s team will be lead from the agency’s London office. Its core line of business is in technology and corporate media, as well as analyst relations services.
In November 2015, Chargifi secured a $2.7m funding round for its wireless business.